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TikTok bans Multi-level marketing and ‘get rich quick’ schemes that fool people to gain money from them


TikTok plans to protect users from such fraud people.

This week, TikTok revealed changes to its community guidelines in which revised content to ban scam content that promotes schemes on how to become rich quickly.

The company’s representative confirmed while giving a statement to BuzzFeed News, there are several methods to take action against fraud people and limit the spread of false content which includes content that fools people to gain money from them.

Last Tuesday, TikTok placed a ban on “frauds and scams” guidelines. Under this category, the types of content include the one that promotes and spread phishing, content that depicts scam, and schemes used to fraud people just to financially destroy them, or the content that encourages people to invest their earning and in return, they will pay you more than that amount, making bets, and in short, any content that promotes violence.

Some innocent users who just easily get trapped in their evil schemes are more prone to financial violence. TikTok aims to secure these users by banning fraud and scam content.

These fraud marketing schemes are spreading so rapidly across many big social networking sites. According to TikTok, to limit the prevalence of such schemes, it will take down any content that goes against the community guidelines or reported by any users, a moderator, or its automatic technology,

The spokesperson said: “We will delete any content that breach the rules. Those content will get recognized by the number of AI-based technologies that will directly identify and mark the content. It will be given to the moderation team for analysis, constructive inquiry, and reports we collect from our users.”

In the current pandemic situation, where most of the population faced unemployment issues, people were looking for easier ways to get money. Vice estimates that only 1% of MLMs members make revenue by involving in such schemes. In most of the cases, members face more financial problems than they were facing before they signed up.


Photo: Sheldon Cooper/SOPA Images/LightRocket / Getty Images



This post was written by Arooj Ahmed and was first posted to Digital Information World



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